Marketing Executive - Assistant Brand Manager

Job Responsibilites :

• Handle 3 brand : Ranch Market, The Gourmet & Pasarina
• Idea Plan program Yearly & Monthly (alongside with Marketing Manager)
• Execute all the communication plans, including but not limited to PR execution, ATL, BTL, social media, digital and event marketing when needed.
• Strategize and Implement Brand Marketing Campaign
• Reporting of communication trends, including competitor analysis
• Support sales & operational by execution of appropriate brand communications support
• Drive & execute the 360˚ communication & Marketing plans & campaigns, include contribute ideas and insight
• Manage the social agency to generate innovative Ideas for social media, including review captions to ensure alignment with campaign objective
• Manage of all promotion in store (preparation, coordinate with IT, communication, brief to store and reporting
• Coordinate with other department for all promotional needs (Operational, IT, Legal, Finance, DC, etc)
• Analyze reports to form insights to optimize and streamline strategies, activities, processes etc.

Job Requirement :

• Passion with retail
• Fluent in English (written/ spoken)
• High level of marketing, digital & branding
• Strong with data analysis, attention to detail
• Ability to multi-task and manage various project elements simultaneously
• Creative thinker with a strategic and logical approach in execution